What Is A Business Model Canvas?
A business model contains nine separate components. With the result that the nine parts together combine to create value. Business modelling now is one critical part of assessing a digital strategy.
A model is easy to understand and analyze. Moreover, it provides a common framework that managers can use to develop new models. Most companies need to be more innovative. As a result, modelling is a creative way to explore new business opportunities.
Visual Mapping Process
Why Use The Business Model Canvas?
Strengths And Weaknesses Of The Business Model Canvas
Business Model Canvas Sections
The following elements provide an overview of the main business drivers:
Customer Segments: Who are the customers? What do they think? See? Feel? Do?
Value Propositions: What’s compelling about the proposition? Why do customers buy, use?
Channels: How are these propositions promoted, sold and delivered? Why? Is it working?
Customer Relationships: How do you interact with the customer through their journey?
Revenue Streams: How does the business earn revenue from the value propositions?
Key Activities: What uniquely strategic things does the business do to deliver its proposition?
Key Resources: What unique strategic assets must the business have to compete?
Key Partnerships: What can the company not do so it can focus on its Key Activities?
Cost Structure: What are the business major cost drivers? How are they linked to revenue?
Step 1 (of 10): Customer Segments
Step 2 (of 10): Value Propositions
Step 3 (of 10): Channels
Step 4 (of 10): Customer Relationships
Step 5 (of 10): Revenue Streams
Step 6 (of 10): Key Activities
Step 7 (of 10): Key Resources
Step 8 (of 10): Key Partnerships
Step 9 (of 10): Cost Structure
Step 10 (of 10): Applications, Review & Next Steps
Business Model Canvas Examples
Spotify Business Model Canvas Example
Uber Business Model Canvas